Lydia Rosenthal
ABOUT
“Sometimes, the questions are complicated – and the answers are simple.”
– L Lawliet
Louisville Native | Designing Websites & Social Ecosystems | Aspiring Artist
Experience: GreenField Robotics / Narwhal Ventures | AI Startup [In Stealth] | Karate Instructor | Elevate Ceramics | Graphic & Web Design
Accomplishments: Google Project Management Course | 2nd-Degree Karate Black Belt | Red Cross | CPR & First Aid | Child Care & Psychology
Education: Google Project Management Course | Synthesis School | Invisible College | Homeschool | American Sign Language
Interests: Graphic Design | Crypto | Metaverse | Art | Music | Crocheting | AI | American Sign Language
Work experience
GreenField Robotics / Narwhal Ventures
As an associate at Narwhal Ventures, I support portfolio company GreenField Robotics, an AI-based robotics start-up that uses robots to replace chemicals in food and land and transition the supply chain to regenerative farming. I create, post, and manage GreenField's social media and contribute to the marketing material and website including design, copy, and community interaction.
www.GreenFieldIncorporated.com
AI Startup [In Stealth]
I'm a member of a team working on an AI-Based Start-Up. I contribute to project management, sourcing and selecting data for model training, market evaluation, and serve as a jack/jill-of-all-trades for whatever is needed from data input to sweeping floors. We're currently in 'stealth' mode. Shhhh... (I've probably already said too much : )
Stealth-Startup
Karate Instructor
As a 2nd-Degree Karate Black Belt, I serve as an Instructor at Terry Middleton's Studio. Terry Middleton, a 10th-Degree Karate Black Belt in the Martial Arts Hall of Fame, has trained Golden Gloves recipients and boxing legends, including Cassius Clay / Muhammad Ali. I instruct children and adults - classes from small to dozens, where I manage clients, children, and parents. I assist and run the class myself, depending upon needs.
TerryMiddletons.com
Elevate Ceramics
I work as an assistant to the Founder/Owner of a successful and growing pottery studio. I develop product prototypes, fulfill orders, and manage social media campaigns & analytics. Fundamentally, I do whatever needs to be done, from constructing and improving the studio to sweeping the shop floors and taking care of the shop dog.
ElevateCeramicsCo
Projects
Crypto OnRamp
As an Associate at Narwhal Ventures, I created and manage a "Crypto Onramp," an educational program showcasing the power of decentralized technologies. I created a Website, interview community members at different Crypto events, make animations, post content, and run campaigns. The project includes dozens of interviews with industry leaders and community members across different use cases.
KluthYouth Engagement Campaign
As part of volunteer work for Kentuckianna Lutheran Youth and Lakeview Lutheran Youth Camp, I designed informational materials and included them in a 'gift bag' that we created and delivered to camp counselors.
3D Art & Technology Tutorial
In this project, I took a Medieval drawing (manuscript illumination) and turned it into a 3D digital artifact using Swift Playground & Procreate. I minted it as NFT and gave it away as part of a project to teach people these technologies. I also created a tutorial showing the workflows and explaining the technology.
Twitter.com/RosenthalLydia
Brand Building
We started by choosing a social cause and studying our target audience. Then, we designed unique logos and planned the branding process, including tagline, colors, imagery, and representation. Based on our research, we created branded products, which we presented at the end of the class.
Nirvana Sales Presentation
In this project for a Graphic Design Class, I explored how to use design to improve sales and engagement. In a given scenario, the band Nirvana approached me as their client to boost declining music sales. My task was to analyze the situation, identify root causes, and propose solutions. I pinpointed five reasons for the sales decline and suggested five potential solutions. We presented our findings and proposed solutions in class.
Gestalt Theory & Thumbnails Design
In these projects for a Graphic Design class, I put theory into practice.
Project 1. We created compositions illustrating each of the 6 principles of Gestalt Theory.
Project 2. Choosing one principle of Gestalt Theory, I created a black and white design that illustrates the principle using an animal.
Project 3. We went through the process of making 16 line thumbnails, then took the best and made them into roughs. Afterward, we took the roughs and made them into our final line composition.
Volunteering
“Sometimes, the questions are complicated – and the answers are simple.”
– L Lawliet
Louisville, KY
Lydia Rosenthal © 2023